iOS · Android · React Native
Fitness app for a celebrity trainer
Workouts, meal plans and a private community for a leading celebrity, and a top 20 fitness app.
Live on the App Store and Google Play
The brief
A leading celebrity needed an app to turn a large social audience into paying members, ready for a launch driven by a single post.
What I built
A subscription app with workout programmes, meal plans and recipes, and a private member community. The backend, media delivery and sign-up flow were built for a launch spike of tens of thousands of users at once. It is one of several fitness apps I have built and released for leading clients.
The outcome
The app reached the top 20 fitness apps in the App Store charts.